A journal for my business? What? I had already been struggling with a journal for my personal development, but for my business what was this now? In fact, what I was told to do, was stop doing a basic “to-do-list” and extend this list, to a thoughtful journal. I was completely confused.
It was always just a list. It was beautifully prioritized and when I scratched off one item, I headed onto the next. I started to discover flaws though. I must admit it.
The problem arose in that some items on the list weren’t as easy or as fun to accomplish. In some instances, they gave rise to feelings of inadequacy or sometimes downright fear. You see, for me since I am a perpetual student (not only the perpetual pilgrim) I often have to remind myself not to procrastinate, and to take action on the knowledge that I learn. It can often be a scary process, but taking action is paramount to being successful.No-one will argue with that.
Extending my To-Do-List
So, while I sat and procrastinated on the next item on my To-Do-List, I started to realize that a great deal of my energy was being used on trying very hard to feel competent enough to take on my next thing to do. In some instances, I went back and thought about ways that I might improve on my last action item, and this simply left me in a position where I wasn’t really accomplishing much. So much for my To-Do-List!
I was masterminding with a group of entrepreneurs, and the subject of a business journal came up. Initially, I wasn’t convinced. I am not accustomed to writing a personal journal, so for my business, it seemed like an extra thing to do. Until it was recommended to align this journal with my To-Do-List. Now, this sounded promising!
Giving your To-Do-List context, and how to do it in three easy steps
- Prioritize your tasks
Remember to prioritize your To-Do-List in order of importance. Your list should always be aligned with your business strategy, and if there is an item that doesn’t fulfill this main criterion, scratch it off.
2. Revise your To-Do-List with context
If for example, your list includes “write an ad for the (specific) campaign” give it some meaning to you. You might hate writing copy, but if you are starting out, this is a priority to your business. You might even feel afraid to write copy, so give your list item some gravitas, by including the reason why you need to write this copy.
Get personal with yourself! Make it really get to your feelings. “I need to write my next ad campaign because if I don’t I have no chance of making money next month”
3. Ticking off your items, write down how you felt about that accomplishment
I don’t have to tell anyone, that once we are done and once we have made this accomplishment, it NEVER seems quite as bad as we imagined. So, write that down. If it was terrible write that down too. I bet that when that particular task comes up again, you will be feeling a whole lot better than you did when you first took a crack at it.
When you refer back to your journal and reassess your feelings as you grow, you will have a record of your own growth. A record to refer to if you are in space where you can teach others. Most importantly, you will have a To-Do-List that will help you increase your productivity and potentially has the power to stop procrastination in its path.